What Happened to Fresh Cab?
Fresh Cab Rodent Repellent first appeared on store shelves in 2007, after I faced a hell-raising battle with wild mice on our farm. Finding a way to prevent the damage these little invaders caused was just as challenging as the pesky pests themselves! Someone had to do something. So, I invented Fresh Cab. It was the first botanical rodent repellent to earn Federal EPA Registration for professional use! (getting that done is a story unto itself!)
After celebrating our 10-year anniversary in 2017, we realized it was time to conduct a full review of our flagship product, Fresh Cab. Upon review, it came to our attention that the growing demand for natural solutions had left room for us to improve.
Why was Fresh Cab unavailable?
Pest control is a multibillion-dollar business. Pesticides and lethal traps have been the staples of this industry for decades, with good reason. Rodent infestations cause billions of dollars in damage each year, not to mention serious health risks like hantavirus. Getting rid of pests doesn’t always have to mean killing them, or exposing your family, pets, and the environment to hazardous chemicals.
Taking Fresh Cab off the market for a timeout was a tough decision. Elevating every stakeholder – from the farmers who grow our ingredients, to the federal EPA who reviews our science in great detail, to our employees, the retailers who sell it, and the environmental footprint we leave behind – is vital in our decision-making process.
Many things have stayed the same:
- Our ingredients come from family farms.
- Our products are assembled in the USA, and our workforce creates jobs for the developmentally disabled.
- We’re USDA BioPreferred with only a 2% carbon footprint.
- Federal EPA has evaluated all ingredients, suppliers, and processes to ensure public and environmental health, as well as consumer satisfaction.
- 100% Money Back Guarantee.
The only thing that has changed is that we’ve added new suppliers who meet our guiding principles of: purpose driven, performance oriented, and principles led.
AND, an updated package that takes the guesswork out of getting rid of mice.
We are excited to continue offering the fastest acting, most long lasting, environmentally responsible repellents on the market.
With kindness and gratitude for your continued loyalty,
Kari & Team